Breaking Barriers: A Call for Women to Claim Their Place in Technology

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By Caroline Charbonneau, Shareholder & CEO

As far back as I can remember, I’ve always had a natural affinity for logic and mathematics. Early on, these skills led me to a field where they could fully flourish: technology. Yet, if I had listened to certain preconceived notions, I might never have chosen this path. Too technical, too masculine, too rigid… These are all imaginary barriers that it’s time to break.

On  the occasion of International Women’s Day, I want to speak to the women who hesitate to make the leap, those who still doubt their place in this vibrant world.

Technology, Much More Than Just Code

When we talk about technology, we often imagine people absorbed behind a screen, endlessly writing lines of code. Of course, computing is part of it, but it would be reductive to stop there. Working in technology also involves understanding business needs, collaborating in teams, thinking about innovative solutions, and exchanging ideas. At the heart of it all, there is one essential skill: listening. Understanding problems, immersing ourselves in human issues, and designing tailored solutions—this is what drives the best technological innovations.

What if these very qualities were actually the true strength of women? Empathy, active listening, and a deep understanding of others’ needs are powerful assets in our work. Technology should first and foremost serve humanity—and to achieve that, we must truly grasp its problems, challenges, and expectations.

Claiming Your Place in a Changing World

Yes, the tech industry remains largely male-dominated. But more than that, it is mostly made up of analytical people, often introverted, with pragmatic personalities. In this environment, a more intuitive or emotional approach can sometimes be seen as eccentric. Yet, diversity of perspectives is a true asset. Innovation thrives when bold ideas, diverse opinions, and visionary thinking come together. It’s not about gender but leadership.

I’ve worked in male-dominated environments long before I entered the technology field—such as in sports coaching and the construction industry… I’ve learned that skills, expertise, and self-assertion open doors. No matter the field, we shouldn’t be afraid to take up space, ask questions, and express our ideas. In the end, it’s our expertise and ability to create value that truly define us.

Isabelle Côté from Groupe Synergie is a true inspiration. Though she operates outside the tech sector, she has made her mark in the construction industry, a field traditionally dominated by men. Starting from scratch, she rose through the ranks through expertise, dedication, and perseverance—a journey that deeply resonates with me and highlights the power of determination in competitive industries.

Balance, Confidence, and Boldness

Being a woman in technology also means knowing how to juggle multiple realities. As a mother of three,I understand firsthandthe challenges of balancing career and family life. But I’ve learned that organization, the support of loved ones, and the ability to disconnect are essential. For me, starting my days early allows me to be fully present for my family in the evenings. And with remote work now the norm in our company, the added flexibility is invaluable.

My message to women who hesitate to enter technology is simple: dare. Don’t be intimidated by statistics or prejudices. There is no one-size-fits-all model, no pre-determined path. Your place is here, if you want it. With determination, curiosity, and boldness, anything is possible!

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